Free tools for the questions behind your go-to-market
Where growth is stuck, who you're really selling to, and what to say to them. Each tool gives you a result in minutes, before it asks for anything.
- Tools
- 3 live · 1 coming soon
- Cost
- Free, no card
- Sign-up
- Result first, email optional
GTM & AI Visibility Scanner
Enter your website and get a score for positioning, conversion path, proof and AI discoverability, the one constraint to fix first, and whether AI assistants name you.
- Positioning
- Conversion path
- Proof
- AI discoverability
Until the scanner launches, I'll do the same review by hand, on a call.
Score
62/100
Biggest constraint
Positioning: a first-time visitor can't tell who it's for from the opening screen.
Pick the question you're working on
Each card says how long the tool takes, how it works, and whether an email unlocks anything.
01 · Diagnose
Where is growth stuck?
Find the constraint before you spend more on growth.
GTM & AI Visibility Scanner
Enter your website and get a score for positioning, conversion path, proof and AI discoverability, the one constraint to fix first, and whether AI assistants name you.
- About 1 minute
- Reads your live site + AI
- Email unlocks: full report and 90-day plan
Growth Revenue Leak Calculator
Answer a few questions about your funnel and see which stage is most likely costing you revenue. A rough estimate in two minutes, no sign-up.
- About 2 minutes
- Runs in your browser
- No email needed
02 · Understand
Who are we selling to?
Get clear on the buyer, their triggers and their objections.
Persona Craft AI
Describe your ideal customer and get a buyer persona: goals, pain points, buying triggers, objections, decision criteria and the channels they trust.
- About 3 minutes
- AI-assisted
- Email unlocks: the full persona
More tools on the way
New tools are added as they're built. If there's one you'd use, tell me what it should do.
03 · Activate
What do we say, and where?
Turn that clarity into content and messages.
Content Idea Generator
Describe your product or topic and get 25 content ideas, each with a funnel stage, search intent, target persona, angle and keyword.
- About 2 minutes
- AI-assisted
- Email unlocks: all 25 ideas (5 are free)
More tools on the way
New tools are added as they're built. If there's one you'd use, tell me what it should do.
Useful before they ask for anything
Three rules every tool here follows, including the ones still to come.
01
A result comes first
Every tool shows you a real result before any email step. The email unlocks the full version, never the answer itself.
02
Estimates say they're estimates
Scores and numbers are starting points. Where a tool relies on assumptions rather than measured data, the result tells you.
03
Your inputs stay yours
Nothing you type is sold or shared. The calculator never leaves your browser, and the AI tools don't store what you describe.
Frequently asked questions
How the tools work, what happens to your data, and what to do with the result.
- Are the tools free?
- Yes, all of them, with no card and no account. Some ask for your name and email to unlock the full version of a result; the card for each tool says which. If you do, you'll also get occasional emails with new tools and playbooks, and you can unsubscribe any time.
- What happens to what I type in?
- The funnel calculator runs entirely in your browser and sends nothing anywhere. The AI tools send your description to an AI model to write the result; this site doesn't keep it. If you unlock a result, your name and email go to the email list and nowhere else.
- How accurate are the results?
- Treat them as a well-reasoned starting point, not a verdict. The funnel calculator compares your numbers with working assumptions, not published benchmarks, and says so. AI-written personas and ideas are drafts to check against what your own customers tell you.
- Can I save or share what I get?
- Yes. The funnel calculator and Persona Craft print to PDF from your browser, and the Content Idea Generator downloads your ideas as a CSV or a printable page.
- What should I do with the result?
- Pick the one thing it points to and fix that first. If you'd like a second opinion, bring the result to a free GTM & AI visibility review and we'll go through your real numbers together.
- Will there be more tools?
- Yes. New tools are added here as they're built, starting with the GTM & AI Visibility Scanner. The newsletter announces each one.